ISP Lead Management — From Inquiry to Activated Subscriber
Capture and convert ISP leads with pipeline management. Lead tracking, site surveys, quotation generation, installation scheduling, and conversion analytics.
Quick answer
Every broadband inquiry that goes untracked is revenue lost. Your sales team fields calls, WhatsApp messages, and walk-ins daily — but without a structured pipeline, leads slip through the cracks. NowaCRM's lead management converts your sales chaos into a disciplined pipeline that moves leads from inquiry to paying subscriber.
Lead Capture & Assignment
Capture leads from multiple sources — phone inquiries, website forms, partner referrals, and walk-ins. Each lead records contact details, location, requested service, and source. Auto-assign leads to sales staff based on area or round-robin rules. Unassigned leads are flagged to prevent them from falling through.
Sales Pipeline Stages
Track every lead through structured stages: New → Contacted → Survey Scheduled → Survey Done → Quotation Sent → Quotation Approved → Installation Scheduled → Activated. Each stage has expected timelines. Stale leads (stuck in a stage too long) trigger alerts. Pipeline view shows all leads by stage for management visibility.
Site Survey Management
Schedule site surveys from the lead record. Assign to field staff with date/time. Survey forms capture feasibility details — signal strength, cable routing, equipment needed, and photos. Survey completion updates the lead stage automatically. Negative feasibility is documented for future reference.
Quotation Generation
Generate professional quotations from leads with plan pricing, installation charges, equipment deposits, and applicable taxes. Quotation PDFs can be emailed or shared via link. Subscriber approval converts the quotation into an installation order automatically. Quotation validity and follow-up reminders are configurable.
Conversion Analytics
Track conversion rates by stage, source, area, and sales person. Identify where leads drop off — is it at survey (feasibility issue) or quotation (pricing issue)? Source-wise ROI shows which lead channels generate the most revenue. Sales team leaderboards motivate performance.
Frequently Asked Questions
How does lead management work in NowaCRM?
Leads are captured, assigned to sales staff, tracked through pipeline stages (contact → survey → quote → install → activate), and converted into subscribers. Analytics show conversion rates and bottlenecks.
Can I generate quotations from leads?
Yes. Create professional quotations with plan pricing, charges, and taxes. Email or share via link. Approved quotes convert to installation orders automatically.
Does it track conversion rates?
Yes. Conversion analytics by stage, source, area, and sales person. Identify drop-off points and optimize your sales process.
Can partners create leads?
Yes. Partners can create leads in their portal for subscribers in their area. Leads are scoped to the partner's hierarchy branch.
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